Ford sues pro wrestler John Cena for selling rare GT

Ford Sues John Cena for selling Ford GT weeks after getting

Ford says not only is it unfair that Cena allegedly profited from the sale, but that the sale means "Ford has suffered additional damages and losses, including, but not limited to, loss of brand value, ambassador activity, and customer goodwill due to the improper sale".

The whole situation is kind of kooky, considering Cena's vehicle collection numbers roughly 22 cars, one of them a 2006 Ford GT.

One of the things that all Ford GT buyers had to agree to was to not sell the auto for 24 months after purchase.

Despite buyers often putting down millions of pounds to acquire the latest rare supercar, they're "encouraged" by the makers to keep the vehicle for a "sensible" period of time, and if they don't they probably won't get the chance to buy anything similar again. Cena was allowed to buy the auto, but then he turned around and sold it only weeks after the purchase was made and Ford isn't happy.


Supercar manufacturers like Porsche, Ferrari, and Aston Martin have similarly begun cracking down on these profiteers, and often won't sell such buyers new cars again. In the lawsuit, Ford makes several mentions of Cena reaping a large profit on the sale, but that number is never disclosed. Ford specified a 24-month ownership period as a minimum to qualify for a GT purchase.

Cena took delivery of his auto September 23, 2017, signing a contract that explicitly said he understood "being selected for the opportunity to purchase this vehicle is non-transferable and [that he agrees] not to sell the vehicle within the first 24 months of delivery".

Cena's YouTube series Auto Geeks makes a point of telling the story behind each one of his cars; we're surprised this is the story he wants to tell about his 2017 Ford GT. The Blue Oval brand is seeking more than $75,000 in damages.

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